Comments on: Wal-mart Classifieds: What of it? http://www.reinventingclassifieds.com/2008/05/30/wal-mart-classifieds-what-of-it/ Traditional classifieds are broken. Help us reinvent them. Mon, 22 Mar 2010 01:26:43 +0000 http://wordpress.org/?v=2.5 By: Mallory http://www.reinventingclassifieds.com/2008/05/30/wal-mart-classifieds-what-of-it/#comment-145 Mallory Thu, 03 Jul 2008 11:33:34 +0000 http://www.reinventingclassifieds.com/?p=65#comment-145 Mick, Editors are just journalists who deeply love what they do. They didn't get into the newspaper game to make a huge salary. And they don't stay in it for much more than their need to write. It's not a job; it's a life. That said, I believe that passion is what fuels the success that brings viability to everything- not just newspapers. The MBAs who currently decide the fate of this field are in it to make money, period. The editors are in it to make money so '"it" still exists in three years, because they can't imagine ever being in anything else. Passion will create the ideas that will save the newspaper industry. And I don't believe that anyone but true journalists have the fire to make that happen. Mick,
Editors are just journalists who deeply love what they do. They didn’t get into the newspaper game to make a huge salary. And they don’t stay in it for much more than their need to write. It’s not a job; it’s a life.

That said, I believe that passion is what fuels the success that brings viability to everything- not just newspapers. The MBAs who currently decide the fate of this field are in it to make money, period. The editors are in it to make money so ‘”it” still exists in three years, because they can’t imagine ever being in anything else.

Passion will create the ideas that will save the newspaper industry. And I don’t believe that anyone but true journalists have the fire to make that happen.

]]> By: Kibbles ‘n Bits | Links for Today http://www.reinventingclassifieds.com/2008/05/30/wal-mart-classifieds-what-of-it/#comment-40 Kibbles ‘n Bits | Links for Today Tue, 03 Jun 2008 15:09:53 +0000 http://www.reinventingclassifieds.com/?p=65#comment-40 [...] Steve Outing on Wal-Mart classifieds: “I doubt that Wal-mart will impact Craigslist much in the short term; my hunch is that they have different customer bases that don’t overlap a lot.: [...] […] Steve Outing on Wal-Mart classifieds: “I doubt that Wal-mart will impact Craigslist much in the short term; my hunch is that they have different customer bases that don’t overlap a lot.: […]

]]> By: Mick Gregory http://www.reinventingclassifieds.com/2008/05/30/wal-mart-classifieds-what-of-it/#comment-38 Mick Gregory Mon, 02 Jun 2008 17:33:34 +0000 http://www.reinventingclassifieds.com/?p=65#comment-38 I'm happy to see the newspaper industry is trying to come up with a strategy to evolve with the Web. It may be a decade late and a billion dollars short. Newspaper management remains editor-centric. There was no need to have real management in the cash cow phase, but that ended more than 10 years ago. Yet, editors with a distain for MBAs are still making the decisions. I’m happy to see the newspaper industry is trying to come up with a strategy to evolve with the Web. It may be a decade late and a billion dollars short. Newspaper management remains editor-centric. There was no need to have real management in the cash cow phase, but that ended more than 10 years ago. Yet, editors with a distain for MBAs are still making the decisions.

]]> By: Ken Bilderback http://www.reinventingclassifieds.com/2008/05/30/wal-mart-classifieds-what-of-it/#comment-37 Ken Bilderback Fri, 30 May 2008 23:17:50 +0000 http://www.reinventingclassifieds.com/?p=65#comment-37 The basic concept is an old one. Many stores have offered bulletin boards on which customers could pin free ads. This just puts the concept into hyperdrive. Also, I wish I could believe that further market fragmentation will be good for newspapers, but I don't see why more competition will hurt one competitor (craiglist) while helping another (papers. The basic concept is an old one. Many stores have offered bulletin boards on which customers could pin free ads. This just puts the concept into hyperdrive.

Also, I wish I could believe that further market fragmentation will be good for newspapers, but I don’t see why more competition will hurt one competitor (craiglist) while helping another (papers.

]]>