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ReinventingClassifieds.com essay competition offers cash prize for best idea or solution to the newspaper classifieds crisis
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BOULDER, Colorado (June 6, 2008) — College students studying journalism are entering a tenuous employment market, in part because of the newspaper industry’s decline — much of it fueled by the losses of billions of dollars in revenue for newspaper classifieds. Graduates today not only have to figure out how to find the right job for themselves, they’re also the generation that needs to reinvent journalism and the business model of the news media!
ReinventingClassifieds.com is holding an essay contest to tap the creativity and energy of today’s college students (those studying journalism, advertising, marketing, and business, especially) — and reinvent newspaper classifieds (print and online). A cash prize of $250 will be awarded to the student who authors the best essay about how to make newspaper classifieds relevant again in the Internet age.
“Some of the best ideas about transforming ‘old media’ come from young people who are unconstrained by old notions of how media companies should operate,” says Steve Outing, editor of ReinventingClassifieds.com. “The newspaper industry — long a major employment source for new graduates — needs help in redefining and reinventing itself and becoming relevant to younger people. Who better to solve one of the industry’s most vexing problems than college students, many of whom for so long have relied on newspapers to launch their careers!”
Students wishing to enter the contest simply need to do an essay addressing the topic: “What would you do to bring revenues back to newspaper classifieds?”
Entries can be in any form: written essay, video, audio, or multimedia presentation.
The winning essayist will receive $250 cash from ReinventingClassifieds.com. A runner-up will receive $50.
Ideas submitted as part of the contest may be published on ReinventingClassifieds.com, so publishers can benefit from the creativity of today’s college students.
Deadline for entries to the competition is September 30, 2008. Submissions are being received at this webpage:
http://www.reinventingclassifieds.com/collegecontest/
Spread the word!
Post this PDF flyer at your school, and share it with fellow students. Professors and instructors: Please let your students know about this opportunity. (Click thumbnail to download the flyer.)
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Pacific Northwest Newspaper Guild Blog » Students offered cash prize for reinventing classifieds wrote,
[…] an interesting site, reinventingclassified.com, which is offering a $250 prize to the college student who comes up with the best idea for solving […]
Link | June 9th, 2008 at 10:22 am