Comments on: Bill Ostendorf: Redesigning (and saving) printed newspaper classifieds http://www.reinventingclassifieds.com/2008/07/07/bill-ostendorf-redesigning-and-saving-printed-newspaper-classifieds/ Traditional classifieds are broken. Help us reinvent them. Mon, 22 Mar 2010 10:44:19 +0000 http://wordpress.org/?v=2.5 By: Luciano Garcia http://www.reinventingclassifieds.com/2008/07/07/bill-ostendorf-redesigning-and-saving-printed-newspaper-classifieds/#comment-9925 Luciano Garcia Tue, 28 Jul 2009 18:59:05 +0000 http://www.reinventingclassifieds.com/?p=95#comment-9925 Dear Bill, I speak here in Brazil! Working in a group of 8 newspapers in southern Brazil and currently we are still maintaining the billing with the classified ads. My question is: - How we are not yet going through as a drop in U.S. market, which would give you advice for those who have not passed the same situation? Thank you. Luciano Garcia - Manager classified Dear Bill, I speak here in Brazil!

Working in a group of 8 newspapers in southern Brazil and currently we are still maintaining the billing with the classified ads.

My question is:
- How we are not yet going through as a drop in U.S. market, which would give you advice for those who have not passed the same situation?

Thank you.

Luciano Garcia - Manager classified

]]> By: Admin http://www.reinventingclassifieds.com/2008/07/07/bill-ostendorf-redesigning-and-saving-printed-newspaper-classifieds/#comment-4688 Admin Mon, 16 Feb 2009 16:24:19 +0000 http://www.reinventingclassifieds.com/?p=95#comment-4688 Jan - Reinventing classifieds IS a new revenue stream. We're not talking about minor changes or tweaking -- bur rather wholesale reinvention. Jan - Reinventing classifieds IS a new revenue stream. We’re not talking about minor changes or tweaking — bur rather wholesale reinvention.

]]> By: Jan Housewerth http://www.reinventingclassifieds.com/2008/07/07/bill-ostendorf-redesigning-and-saving-printed-newspaper-classifieds/#comment-4598 Jan Housewerth Fri, 13 Feb 2009 18:31:48 +0000 http://www.reinventingclassifieds.com/?p=95#comment-4598 Are you kidding? The problem with classifieds is they don't exist in newspapers because the Web is more efficient. Readers aren't stupid - they are going to post their ads in a medium that gives them results. There are quite a few (maybe all) newspaper issues that design doesn't solve. Let's focus on coming up with new revenue streams for newspapers and realize that classifieds are not coming back. That train has left the station and all the expensive redesigns in the world will not fix the problem. Are you kidding? The problem with classifieds is they don’t exist in newspapers because the Web is more efficient. Readers aren’t stupid - they are going to post their ads in a medium that gives them results. There are quite a few (maybe all) newspaper issues that design doesn’t solve. Let’s focus on coming up with new revenue streams for newspapers and realize that classifieds are not coming back. That train has left the station and all the expensive redesigns in the world will not fix the problem.

]]> By: Green & Local 4: global stories, green pounds | alexlockwood.net http://www.reinventingclassifieds.com/2008/07/07/bill-ostendorf-redesigning-and-saving-printed-newspaper-classifieds/#comment-216 Green & Local 4: global stories, green pounds | alexlockwood.net Fri, 11 Jul 2008 07:29:42 +0000 http://www.reinventingclassifieds.com/?p=95#comment-216 [...] That got me thinking about an article re: classified advertising that I’d just read. One of the problems with classifieds is that their placement is terrible. [...] […] That got me thinking about an article re: classified advertising that I’d just read. One of the problems with classifieds is that their placement is terrible. […]

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