Two better classifieds sections

By • September 2nd, 2008 • E-mail this post E-mail this post

You might find my latest column for Editor & Publisher Online of interest: “Print Classifieds for the Internet Age.”

It’s a look at a new trend among (a still small number of) newspapers to turn their printed classifieds into something completely different by not only redesigning the ad component, but turning the sections into credible editorial destinations for readers.

I’ve examined the St. Petersburg Times’ BayLink section, introduced last May, and the Baltimore Sun’s brand new FindIt! recruitment section introduced just a week ago along with the paper’s overall “reinvention”/redesign.

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"Two better classifieds sections" by was published on September 2nd, 2008 and is listed in print classifieds.

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Comments on "Two better classifieds sections": 2 Comments

  1. A big job: fixing classifieds — Zero Percent Idle wrote,

    [...] a variation on this option recently launched at The Baltimore Sun. I had a small hand in the development of the idea. The [...]

    Link | September 23rd, 2008 at 8:39 am

  2. Recent Links Tagged With "newspapers" - JabberTags wrote,

    [...] 08-11-2008 Comment on Why are you angry today? by Anonymous Saved by Andraso on Sat 08-11-2008 Two better classifieds sections Saved by grunwald on Sat 08-11-2008 The future is bleak for Britain’s local weekly newspapers [...]

    Link | November 9th, 2008 at 6:04 am

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