• by Steve Outing

    We’ve got an ongoing survey here on ReinventingClassifieds.com — click here to take it — and already there are some great ideas being shared. (I’ve already written up a few of the results: here, here, and here.)
    One of the open-ended questions in the survey has resulted in some insightful ideas about how to reinvent classifieds. […]

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  • by Andre Hellmann

    Due to lack of time my last post was a little short so I am trying to get a little more detailed this time. As a consulting agency and software developer we work closely with newspapers in Europe to create the strategies and implement the technology and culture to make them a success.
    One of our […]

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  • by Steve Outing

    In our survey of classifieds managers and new media experts (you can still take the survey), we asked respondents what strategies they thought would work best for reinventing and reinvigorating newspaper classifieds.
    Here’s what they thought were the most promising strategies, in order, when we asked, “If your classifieds operation is in trouble, what would you […]

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BEST OF THE SITE

"We’ve found that even simple changes to improve usability are difficult or impossible to make at papers in the US."
Alan Jacobson

"Waiting for the next threat, and reacting with some wimpy promotion is NOT a plan! "
Tommy Wilson

"With a little cooperation, we might find that Craigslist can help to turn around newspapers."
Steve Outing

"Our inability to deliver small targeted audiences is a significant reason behind why newspaper Classifieds aren’t selling as well as they used to."
Dan Pacheco

"Maybe we could stop blaming the customers or the competition or Craig Newmark and think up a classified product that people might actually like!"
Designer Roger Black

"We shouldn’t be afraid to knock down our walls and share our classifieds with other newspapers or even with other websites."
Ideas from survey

"Craig Newmark of Craigslist is not the devil incarnate."
JD Lasica

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